Wonder Why Certain Teams Succeed on the Pitch? It’s Because of These Big Players Off the Pitch!
By Aditi Bhat
We go over the board worshipping our football heroes. But behind the scenes, there are people from different walks of life that make these football heroes – great.
Dribbling with numbers to double performance
Data scientists in football have been termed the 12th player by experts. Their contribution to the game is evolving the game itself. Powered by hard core statistics and analytics tools, data science is changing the way the team coaches think, how the players are trained and the way team strategies are devised. FIFA World Cup 2014 champions Germany are a proof of the immense potential of analytics in sports like football.
Now if you are still wondering why some teams are so good in the field, it’s because of the keen eyes of data scientists that weave the magic off the field with data analytic techniques.
SAP Analytics cloud helped Manchester City
Manchester City has an official tie up with the tech leaders in sports – SAP.
Taking in over 10 years of Manchester City game data and running it on SAP cloud platform, the data scientists helped the team by providing valuable insights. Be it how many times Aguero hit the goal with a header or how many times Fernandinho took a successful corner kick, the analytics platform’s ability to give game winning insights has helped the team enhance its performance.
“With the foundations of SAP HANA and SAP Cloud Platform already in place, Manchester City merely had to subscribe to SAP Analytics Cloud to get a unified and secure public cloud service to maximize data-driven player analysis,”
- Ty Miller, vice president, SAP Analytics Product Management.
Microsoft Digital sports platform helped Real Madrid earn more
One of the world’s most popular football clubs, Real Madrid relies on the robust footwork of Microsoft technology to efficiently manage its bond with over 500 million fans worldwide.
Real Madrid is leveraging Microsoft’s technology build on Azure to engage with its fans in a revolutionary way. The technology enables the club to gather fan engagement data based on hundreds of parameters and employ it for better brand management. The team is also leveraging big data to measure player performance, reduce injuries and boost performance.
SciSports helped Depay transfer to a more suited club
Depay turned to data scientists to help him choose Lyon as his new team locking a 16M pound deal with the French side. Depay hired SciSports, a stats firm to find him the perfect match for a team. SciSports advised him to steer clear from teams like Everton, Fenerbahce and other Spanish clubs based on his playing style analysis.
StatDNA helped Arsenal sign the best value for money players
Call the Arsenal manager, Arsene Wenger, old school in thinking that you must pick players personally, but he is going with the trends in scouting players using the power of data analytics. Arsenal took StatDNA’s guidance on cherry picking value for money players like Gabriel Paulista, Gonzalo Higuain and Napoli. That being said, statistical analysis can help teams look into a players stats across his playing career - and determine whether he can fit into their team.
Data scientists – Winning tournaments
Germany’s successful use of analytics in the 2014 World Cup was a watershed moment for data science in football. Ever since then, most professional football clubs and teams alike have made sure to include a dedicated analytics division as a part of their training institutions. That being said, if you’re a data science enthusiast taking part in data science training course, you too can help your team in innumerable ways off the pitch! Work hard and who knows, maybe your team can lift the cup in 2020!