Is this the Answer to Your Traffic Woes in Bangalore?
By Aditi Bhat
If you are a Bangalorean, you must be aware of the importance of cab-hailing services and the art of leveraging Google Maps for steering clear from heavy traffic during peak hours. To reduce the congestion, Uber has finally launched its new tool – Uber Movement in Bangalore. With Uber Movement, you can check data on traffic patterns and travel times for any period and across lengths of Bengaluru city.
Data to the rescue!
It is no surprise that the growing population concentration in cities like Bangalore is choking the urban planning system. Today, urban cities are banking on data-driven insights to help them bounce back from the situation. These insights are derived with the help of several data analytics techniques, which can play a vital role in improving city planning.
Source - metrosaga
Traffic, traffic everywhere
Bengaluru’s traffic congestion forces the city dwellers spend a considerable time of their day trying to find their way out of clogged roads. According to a survey done by Boston Consulting Group, the traffic congestion in Bengaluru costs the city a whopping Rs 38,000 crores annually. This colossal loss comes in the form of wasted working hours, fuel expenditure, damage to health and environment and many other factors.
The city’s traffic situation matches that of other densely populated urban cities like Singapore, Mumbai, and Kolkata. The travel during peak hour traffic takes an average of 162% more time than the same distance travelled during off peak hours in Bengaluru. The survey by BCG revealed other alarming facts about the traffic situation in Bengaluru.
Source: Boston Consulting Group, New Indian Express
Uber Movement, an urban revolution!
By leveraging information from hundreds and thousands of Uber vehicles, Uber Movement provides anonymized data from over two billion trips to help urban planning around the world. The tool is constantly iterating its results for better accuracy by analysing traffic changes and finding new patterns in the data over time.
How does it work?
Uber Movement is a perfect example of leveraging data for social benefit. The Uber app records the movement of its partners every 4 seconds by storing their latitude, longitude and time stamp. All the users of the app provide anonymized and aggregated travel data that is studied by data science experts to find useful insights. The tool is highly effective for regions where data is scarce, like smaller roads and remote locations.
Uber has taken measures to make sure that the data is anonymized and none of the individual data contributors can be traced.
The future is data!
Data scientists are manipulating data to solve some of the biggest problems faced by urban cities around the world. Data science has shown its potential in other industries too. Healthcare, finance and logistics have transformed at a fundamental level owing to disruptive insights provided by data experts.
“Data scientists are at the core of every industry transformation”
Data science professionals will shape the future and play a key role in every industry. The role of a data scientist has been termed as the hottest career profile of 21st century as there are plenty of data revelations waiting to be discovered in every business sector.