7 Interesting Facts You Didn't Know about Data
By Aditi Bhat
They say 90% of the entire world’s data was created in the last couple of years. While billions are being spent on making sense out of these available data, less than 0.5% are getting analysed and made use of. Such mind-boggling extent of it is bound to give out some mind-boggling results!
Here are 7 interesting facts you wouldn’t have known, if not for data!
1. Hands behind your head…On your knees… We’ve got data against you!
‘Predictive Policing’ has been the buzz word for the law enforcement departments in the recent past. It also involves assessment of the crime information to predict areas of threat in the region. Santa Cruz, California, Police Department used this data analysis technique and reported a 19% reduction in burglaries over a period of 6 months. Look for a new melons, Felons.
2. It ain’t no colour to steal, mate!
Colour is also a criteria for the thieves to steal your cars! Numbers say that cars with mainstream colours like blue and silver-gray are 40% more likely to be stolen than the less popular car, as per the study of theft data conducted in Netherlands. It might well be because of better resale value. So next time, go for a tacky yellow or dull brown shade to averse the bandits!
3. Better be best with the bees!
Data proves that bees are responsible for the pollination of close to 70% of the fruits, vegetables or nuts we eat. Clearly, end of the bees means not enough food for the human race to consume, as well as a domino effect triggering price surge of whatever would be available. Taking heed of the situation, beekeepers are educating themselves better, but re also winning awards for best practices. Now you know what Nolan read for showing the corn fields in Interstellar!
4. Centre Court ain’t not the same anymore!
Sports and technology have been going hand in hand for quite some time.Wimbledon takes the sports to a new level using its Data Science based application. By incorporating close to 41 billion data points from more than 8000 matches of past, sentiment analysis of the entire match gets shared with the viewers over the TV, YouTube, or the App. Now you know who’s more aggressive in the court, eh!
5. Swiping it right!
One barely gives a thought behind the science of it, before swiping it right or left on a Tinder account. Tinder analyses 1.8 billion swipes daily, making more than 26 million matches every day and over 8 billion ever since its launch. Based on the algorithmic churning of immense amount personal data, Tinder also is improving the system by getting rid of those who randomly swipe right, and do not lead to actual matches. Clearly, carpet bombing’s not gonna work for the despos!
6. Personal ain’t that personal anymore!
We have chosen to be in a world where actual privacy is hard to realise.
Every Google login, every post shared on Facebook, or every feedback given to the store next door predicts our behaviour. It’s not even funny when US retailer Target predicts exactly when the customer is expecting a baby, going by her buying habits. Hope the father knew it earlier!
7. There ain’t no keepin’ up with it!
A person will take 15 years to watch all the videos uploaded on YouTube in a single day! One can reach the moon – probably TWICE – by stacking up DVDs, burned with all the information available in the world.
The world is unprepared for the data it has managed to produce and amass. Yet, the response is overwhelming and poses great opportunities and possibilities. We are not far from the times when data prediction will replace astrology.